Hello! 👋I’m @isadora.belfort the founder of Herlum. I just thought I’d introduce myself to those who are new here, and share why I started Herlum. Herlum is a British brand inspired by Brazilian nature. I spent my childhood in a tropical country and some of the best memories of my life involve the natural world. Being outdoors in nature left me with a deeply rooted respect for our planet and our local communities. After working in the international beauty industry for over a decade, I wanted to make a positive contribution, and I believe that the best way is by focusing on sustainability. So I decided to create a brand that captured my upbringing in Brazil and I immersed myself in the art of scent-making. With a laboratory in England, we sourced the finest natural and sustainably sourced ingredients to create beautiful scents and formulas for the Herlum brand. Since its launch in 2021, the brand supports local communities in Brazil with the emphasis on Amazonian natural ingredients. Our concise collection is made for everybody and features bodycare and candles that enhance the feeling of wellness whilst respecting the planet. Thank you for being part of our journey from the beginning ❤️ Please reach out if you have any questions about the brand or the products. I’d love to hear from you! Isadora X