We love busting skincare myths, so let's talk about this one for a second: "My skin absorbs 60% of what I put on it." ⁠ ⁠ 🚨 In short, the answer is a big nope! 🙅‍♀️ ⁠ ⁠ Want to know why? Swipe right to find out! 👉⁠ ⁠ Have any other common marketing terms you'd like us to discuss? Let us know below! 💬👇⁠ ⁠ #skincare #science #formulation #ethique #mythbusting