We’re thrilled to present this Daily Paper x adidas x Ajax film to you all! It’s been amazing to team up with these three legendary brands. The film’s been made with loads of Amsterdam icons and lots of love for our club and for the city. HALAL director Rogier Smalhout crafted the poetic film for the launch of the 2022/2023 Ajax third kit, honouring the iconic 'Gouden Pleintjes' (golden street football courts in Dutch) in all their glory. The kit celebrates Amsterdam's unique street football culture and its golden generation to recognize its impact on Amsterdam's sense of belonging and community. An Amsterdam ode to street culture. AFC Ajax / @afcajax adidas / @adidasfootball Daily Paper / @dailypaper Creative Concept: Daily Paper Art Director: Eddy Vidal / @eddy.vidall Studio Manager: Diep-Anh Ho / @diepanh Styling: Ayisha Zampou / @ayisha_laura, Fatima Agoula / @fvtima, Faou Biera / @faoubiera Collaborations & Partnerships: Rachel Chu / @rachel8cherry, Fatima Omar / @thefaay___ Produced by: HALAL / @halal.amsterdam Director: Rogier Smalhout / @dereiger D.O.P: Daan Bukman / @daanbukman Still Photographer: Christian Hasselbusch / @hustlebush Executive Producer: Aemilia van Lent / @aemiliavanlent Producer: Niels Visser / @nielsguidovisser Production Managers: Aslı Bildirici / Minou Hiemstra @minouhiemstra / Lion Kojo @lionlbk 1st AD: Thomas Rhode Production Designer: Jan Jasper van Oord / @janjaspervanoord Steady Cam: Kevin Vidal / @kevinvidal1 Gaffer: Jeroen Zwart / @jeroenzwart Styling: Babette Tielrooij / @babette.tielrooij H&MU: Iris Bosman /@irisbosman__ Sound: Job Michel / @formule1job, Gijs Domen / @gijspieter Post Producer Halal: Daan Janssen Production Intern: Pien van Litsenburg / @pienvanlitsenburg Editor: Rigel Kilston, Lyon Pol / @splashstudios_ams Online & VFX: The Compound / @thecompoundvfx Grading: Luke Osborne / @lkosbrn Sound Designer: Lars Blakenburg Voice Over: Jefferson Osei / @papaghana Music: Joris Titawano / @joris.titawano Copywriter: Rogier Smalhout Copy advisor: Gershwin Bonevacia & Will Georgie