@blairgetzmezibov photographs third-generation ranchers Jane and Grant Golliher, Luke Long, and champion bull rider Dalton Kasel in Goleta, California for the new Ralph Lauren denim campaign. @poloralphlauren @ralphlauren @luke_wyoming @grantgolliher @daltonkasel @diamondcrossranch With a very big thanks to @scottrudin @david.oscroft @joelclazo @dlock_1976 @abigaildemoraes @abbiejeanwalton @seangaleburke @charliie_reed @lenakoch Grooming: @dennisdevoy Lighting Director: @coreydanieli Production: @moxieproductionsusa #blairgetzmezibov @wyoartists