castanonk
May 20
There is no chill segue here. I am breathing-into-paper-bag elated to announce my new role as editor-in-chief of PS.
This month marks my seventh year at the brand, where I first joined as beauty director and watched as Popsugar sparkled and grew, far and wide. I was captivated by the positivity that seemed to permeate through the proverbial halls, and it trickled down to the people, the ideas, and the work.
What I’m most excited about today, however, is its next evolution. In a world where everyone is clamoring for human eyes and seven seconds of your attention, and when the news cycle feels heavy no matter which direction you look, I want PS to be the reprieve from it all. The exhale or laugh after you watch a video. A daily dose of good. The opposite of a doom scroll — the bright spot on the internet.
My first order of business: reignite that spark of positivity and flicker of authentic connection in every story we tell. Then spread that goodness everywhere, like jelly.
Thank you to every editor who came before me and lit the way, to @jilldehnert for believing in me and my vision, and to my team — the hands-down smartest, most talented in the business — for reminding me every day that good storytelling starts with good people who care about the why, who, and how.
I can’t wait for all of you to connect with the faces behind this brand more intimately, because, frankly, they are what make it magic ✨
castanonk
May 20
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