" BITTER ROOT " #garnishedwithgood#ketelone#worldclassireland 50ml Ketel One beetroot infused 50ml lemon Balm cordial 40ml beetroot, honey and horseradish cordial Top Elderflower Tonic water Garnish with fresh lemon balm sprig and “Fake Ice Cream” made from beetroot leather, goat cheese filling and Campari and beetroot candies ~ My entry for Diageo Worldclass Ireland 2024, KETEL ONE homegrown challenge draws inspiration from the pressing issues facing farmers across Europe, particularly in 2024. I aimed to shed light on the immense effort required to bring each ingredient to our tables while emphasizing sustainability and supporting local producers. By eschewing imported goods and championing small businesses often overlooked in the spotlight, my focus underscores the importance of community resilience and environmental stewardship. In an era marked by agricultural challenges and the urgent need for sustainability, my cocktail concept, ‘Bitter Root,’ serves as a testament to the resilience of farmers and the richness of locally-sourced ingredients. By showcasing the journey from farm to glass, I aim to raise awareness of the vital role farmers play in our food ecosystem and the impact of our consumption choices. The heart of ‘Bitter Root’ lies in its commitment to sustainability and supporting local economies. By sourcing ingredients exclusively from nearby producers, I aim to minimize carbon footprint and promote economic growth within our communities. This approach not only reduces reliance on imported goods but also fosters a deeper connection between consumers and the farmers who nourish our land. In essence, ‘Bitter Root’ encapsulates the ethos of sustainability, community, and reverence for the land. By showcasing the journey from farm to glass, I hope to inspire a greater appreciation for the labor of farmers and the bounty of our local landscapes. Together, let us raise a glass to a more sustainable future, rooted in the resilience of our farmers and the bounty of our land. To be continued… #garnishedwithgood #worldclassireland #ketelone#diageo#worldclassireland2024