We’re popping up in Piccadilly From November 3rd, you’ll find HOOD at No. 12 Piccadilly Arcade, the historic heart of London’s West End. This is your chance to don our signature and new season hats as well as try on @adelemildred ’s iconic sunglasses. We look forward to meeting you! HOOD No. 12 Piccadilly Arcade London (Running between Piccadilly and Jermyn Street) 3rd to the 30th November @piccadillysw1 #hatshop #hoodshop @appearherehq #popup #london #londonshopping #millineryshop #luxurystyle #slowfashion #handmadeuk