@joefreshgoods never disappoints. I was in NYC for work two weeks ago and managed to catch his Rec Center before heading back to Seattle, and I’m glad I did. It was a masterfully-created artful activation that was warm and inviting. And, as always, the product assortment was incredible. But what was most impressive was how accessible Joe remains, even as his name grows. There’s a good chance that you met and had a conversation with him if you visited. Stoked to see his continued success!