postcarbonlab
Apr 9
50
0.63%
#newcollab
#fashionexperiment
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Our latest #collab with @machine_a & @oliv.iarubens is launched & in store now!
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You can swing by central London this weekend at 13 Brewer Street @machine_a to check out the playful textile artefacts inspired by the meΜlange of Rococo πΈ, bubble gum π¬ & antique ceramics πΆ as well as our incubator upcycled from orphaned fridges βοΈ
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The most exciting π€© part about this collaboration is that we get to experiment with the retail environment πππ , which is pretty challenging considering the pandemic, the logistics & the communication we have to pass on throughout the project βΊοΈ
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We have so much gratitude for our wonderful collaborators @oliv.iarubens @stavroskarelis & the staff of @machine_a for measuring the light intensityπ‘ in the store, misting π« the textiles daily, carefully handling π€² them & giving them more care & love π than all the other garments. We hope the other clothes are not jealous!
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We are just at the starting point of terraforming π± the textile surfaces π§€π§¦π§’ around us to mitigate as much carbon footprints as we go! As you interact with the textiles, they will evolve & adapt differently to various environmental stimuli, and we'd like to hear from you π!! If you fill in the feedback form (on the care label QR code), we'll provide you with warranty for our Photosynthetic CoatingTMοΈ π
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Hopefully, together π€, we can all care & treat our textile artefacts like living entities π± and co-thrive through reciprocity & mutualism.
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π Stay tuned for more cool editorial contents π
#retailexperiment
#fashionmutualism
#wearableecosystem
#notjustcoolclothes
Audiovisual @keirlaird & @aurelielagoutte
Makeup @marthainoue
Model Jadeane Francis
Set designer @oliv.iarubens
postcarbonlab
Apr 9
50
0.63%
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