“If you are going to do something, you should do it with purpose, and have a different audience and mission than brands that are already out there.” On the cover of @beautyindependent today, I talk about what we stand for at #DIBSBeauty, why @courtney_shields and our team are committed to delivering both simplicity and joy with everything we put out there, and why we will always invest first and foremost in the community that makes and motivates us. Here is to a year of effortless, confident, unbothered living. 💛 Thank you @rdavinabrown for the fantastic conversation. #BeautyIndependent