In its latest round of funding, Augustinus Bader was valued at $1 billion, making it what is called a "unicorn" startup. (It's a status previously achieved by Huda Beauty, Pat McGrath Labs, Glossier, Kylie Cosmetics, and more) And while, yes, that is a subjective number put forth by investors... it's a very big one. So what's the story behind the buzziest new skin-care brand in recent memory? At the #linkinbio, Allure recently went deep on Augustinus Bader skin care and where it came from—and why it's been so captivating for so many.