We’re jumping for joy to share that Rimmel has partnered with Cruelty Free International to achieve Leaping Bunny approval. This means ALL Rimmel products are approved as cruelty-free under the Leaping Bunny Program. Now, you don’t have to choose between the beauty you love and the values you hold true @crueltyfreeintl #Crueltyfreenocompromise #rimmelcrueltyfree #LeapingBunnyApproved