Know anybody who lives and breathes Costco? ⁠ ⁠ Or who only uses Fenty to look fierce and fabulous?⁠ ⁠ Introducing Irreverent on XM+, a new series that explores how six of the world's most loved brands go about turning customers into superfans. ⁠ ⁠ 🎬 Head to the link in bio to stream the series.⁠ ⁠ ⁠ #newrelease #streaming #newreleases #whattowatch⁠ #thingstowatch #xmplus