@domagoj.dukec in conversation with @mikemeire, discussing how creatives can define a meaningful future. @TALES FROM A NEO COLLECTIVE FUTURE at the House of BMW during Salone del Mobile, presented by @bmwgroup design and @mikemeire. “To take design into the future you have to take risks.“ “The kind of digitization we want to build creates belonging.“ "Relevance is about action rather than communication.“ “Creativity can redefine pleasure with sustainability being a part of it.“ Visit us at #houseofbmw And find out more on ▶️ futuretales.space June 7—12, 2022 House of BMW Via Verri 10, Milan Opening hours 10-8pm #futuretales #circularity #digitalization #connectedness #neocollectivefuture #bmwgroupdesign #THEiVisionCircular #salonedelmobile #annadelleryee #botter #claudiarafael #cantautoma #mikemeire