Coinciding with the opening of NYON’s flagship store, our new collection, “A Better Place is Hard to Find”, will be released in-store and online at 10AM on Saturday (10/22). Featuring intricate graphics and many new styles — including embroidered rugby shirts, bucket hats, candles, knitted throw blankets, and leather goods — “Better Place” was broadly inspired by the feeling one gets while crossing over the Williamsburg bridge into Manhattan after being away from the city for a while. Crawling down Delancey until it becomes Kenmare, perhaps you’ll hook a quick right on Lafayette St., wave to @jackswifefreda as you cross Spring, and find yourself on our doorstep for the very first time. *** Doors open at 10AM sharp on October 22nd. First 25 people in line will receive a little treat on us 🙂. #newyorkornowhere