We are very proud to have won the @d_and_ad Graphite Pencil for @ZARA beauty collection and the Wood Pencil for the beauty Press Kit. Thank you for the amazing work from the entire @BaronandBaron team! The launch of the @ZARA beauty line was created to stand apart from other brands. Deconstructing the “Z” of the logo created a signature slant that appears throughout the collection. The line also boasts refillability, mixing affordable luxury with utilitarian details. Palettes designed with a removable tray system offer versatility to the users. A lipstick case accommodates three products; and the stiletto case doubles for lip or eye products. This ambitious beauty launch combines luxury, affordability, and responsibility, resulting in a uniquely interactive experience for the users. CCO: @fabienbaron Creative Direction: @BaronandBaron Creative Director: @christophederi Packaging Design: @jose_ernesto_ferrufino @ailsaailsa Photography: @maximepoiblanc Thank you @d_and_ad #dandad22 #dielineawards #packagingdesign #cosmeticspackaging #ZARA