romyglow
Jan 10
128
1.2K
3.22%
Tracee giving POSSIBILITY and bringing HEAT! š„ Also the most beautiful hairdryer around! ā¤ļøāš„
Repost from @traceeellisross using repost_now_app - Introducing The PATTERN Blow Dryer! Created specifically for curls, coils & tight textures! Every feature of the Blow Dryer was designed with our community in mind. It comes with 4 incredible attachmentsāa Diffuser, a Concentrator Nozzle, a Wide Tooth Comb attachment (based on our Wide Tooth Comb) anndddddddd a Brush Attachment, based on our award-winning Shower Brush! I wanted The PATTERN Blow Dryer to function in a curl-conscious way that was professional grade yet easy to use. And itās soooo pretty š
For me, heat unlocked possibility and supported me in finding new and fun choices when my hair was damaged. When my natural pattern was temporarily lost, it was heat that enabled me to discover unexpected possibility with my hair and to work with my hair to discover styles safely. I started using heat to stretch, bend and cajole my hair into new shapes and styles instead of using it to press or defeat my pattern.
I was able to protect my texture while discovering a new love for my hair and what it was capable of. Itās been a long time dream of mine to reframe our relationship with heat from a history of submission to a narrative of possibility. Our curls, coils & tight textures can be anything we want them to be. So letās play! Iām so excited to see the styles that you come up with!
Itās time to #ExploreYourPattern. The PATTERN Blow Dryer is available now exclusively at PatternBeauty.com. Link in bio!
Photographer: @nadineijewere for @patternbeauty Photographer Agency: @clmagency
Director of Photography: @zoesimone.y
Creative Director: @mpaganucci
Featuring @traceeellisross
Styling: @karlawelchstylist
Hair: @mideyahparkerhair
Makeup: @romyglow
TER Nails: @nailsandmax
Set Design: @cazslattery
Agency: @playworkgroup
Agency Producer: @jcwolfington
On Set Production: @henstoothproductions
Stills Post: @runwithwolvesproduction
Color Grading: @assemblypost
PATTERN Team:
@rjonasgilman
@amyelisajackson
@_k_i_m_b_
@adrianejamison
@tommytangfilms
@ayludgood
Studio: @pier59studios
romyglow
Jan 10
128
1.2K
3.22%
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