Through science and innovation, @theunseen labs we explore with light and play with colour, to reveal a whole new side of beauty. In the creation of Colour Alchemy, we were inspired by Sir Isaac Newton, who was the first to establish the visible spectrum to understand how we see colour. Newton Proved that clear white light is actually composed of every visible colour. He discovered what made a prism, like those you see in COLOUR ALCHEMY. Our latest transformational product shows shifting colours, unseen until now. The possibilities are endless – what will you see?