I’m in my late 40’s and do this every day - it works! 😊 To brighten dark under eye circles start by prepping your under eye area with a caffeinated eye cream before applying your concealer. This works because it constricts blood vessels that help negate your dark circles and puffiness so that you’re less likely to over-use makeup, especially if your over 40. Proceed with these next 3 easy makeup steps to keep your eye area looking youthful all day long! 1. Use an under eye primer. Primers work because they contain special ingredients, like silicones, that help smooth out the texture of your skin and wrinkles and help your makeup stay on longer. 2. Use a full coverage creamy concealer. It’s a common misconception that if you apply creamy concealer you’ll have more visible wrinkles but any makeup you apply too much of will cake or crease! The truth is that your under eye area gets drier as you age because we lose things like Hyaluronic Acid and Collagen, so a creamy concealer will not only provide you with more hydration but it’ll also provide you with the full coverage that’s often needed to cover up any imperfections, like age spots and dark circles. 3. Use a highlighter under your brow area. When you have puffy or dark dark eyes, especially, you have to be careful because if you apply the wrong type of highlighter(s) in the wrong area it'll make your eyes appear more puffy or hooded. The simplest beauty hack to help lift your eyes is to use a highlighter, like our Jentri Quinn Matte Beige Brow Highlighter, that doesn't have sparkle or shine. Since it's matte & tackier it stays on all day long! * Jentri Quinn Products used in demo: Priming Duo (medium), Photo Touch Concealer (light-medium) & Matte Beige Brow Highlighter, plus POREfessional setting spray by @Benefit Cosmetics 😉 #jentriquinnmakeup #antiaging #beautytips #womenover40 #over40 #beautyroutine #momsover40 #eyemakeup #makeuptutorial #eyemakeuptutorial #highlighter #concealer #makeuptips #makeuphacks #makeuproutine #beautyhacks