Don't miss today's keynote where Clayton Atchison will explain to marketplace sellers, such as Amazon and Walmart, how they can take their private label brand and turn it into a real brand direct to consumers. From setting up your website, to integrating tools and traffic sources to make your brand platform agnostic - get the full playbook on creating a brand direct to consumers. Taking place in the West Hall Lobby at 12:00 PM - 1:00 PM .