Why is the beauty and fashion industry not casting women above 50? It's a little funny.. how many 20-year-olds can afford luxury brands? And yet it is their image is being used to sell products to those who can. When we were trying to cast this story, it was difficult to find agencies that represent women of all ages and all backgrounds. There is more to beauty and style than trying to be young. Let’s be bold about it. Shot by @sophiekietzmann for @jointhepostco Makeup by @lbcharlesbeauty Produced and Art Direction by Maia Harms Retouching and Art Direction by @lizemooney Talent @beingsilver with @wespeakmodels