🚨 OMSOM IS NOW IN @WHOLEFOODS NATIONWIDE! We launched in May 2020 to an online world hungry for proud, loud Asian flavors. In the last 2 years, we’ve dropped 7 sauces with 7 Asian chefs, sold out 11x, and launched collabs with Instant Pot + Disney 🤯 We’ve learnt tons (making every mistake under the sun) + built the incredible online community of our dreams (you!). Now, we’re in the grocery store for the first time ever: you can now find us at every single @wholefoods NATIONWIDE in the global flavor aisle! 🛒 Welcome to the next chapter of Omsom — bringing our rowdy, third-culture energy into a new universe (with a new look!) 💪🏽 Follow along for the next week as we release “URL ➡️ IRL,” a lil’ show revealing the many challenges we face bringing our WOC-led small business into a national grocery chain. Episode 1 drops tomorrow 👀 See you there bb! #OmsomxWholeFoods