SHOP YOUR VALUES | 🛒 Would you pay more for products that match your values? 🔍 As shoppers seek out more sustainable brands, it's never been more clear: brands need to communicate their sustainability credentials effectively. ♻️ Click the link in our bio to learn more about promoting sustainability and the 5 major beauty brands paying the price for misleading green claims. #PoweredbyProvenance #techforgood #sustainablebeauty #consciousconsumer #sustainabilitymatters #greenwashing #transparency #sustainabilitymarketing