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What an Oscars weekend! I’ve only just made it back to London, so it’s taken me a few days to post my first picture. On the Thursday before the Oscars themselves, we hosted our inaugural “Novel Food Lunch” - with an entire menu designed and served by Chef Matt Kenney, the world’s leading chef of animal-free foods. I had the honour of hosting the event together with SOSV, Uma Thurman, Liam Payne, Paul Wesley & Questlove. The menu consisted solely of plant-, fermentation- and cell-based foods. A large number of the products which were served aren’t even on the market yet, so our guests had a pre-taste of the food revolution which is about to happen. But as much as it was a gastronomic celebration, the lunch had a serious purpose too. Industrial animal farming accounts for at least 17% of global CO2 emissions (!) AND creates unspeakable pain and suffering for animals. In order to fight both climate change and animal suffering, my investment firm Apeiron Investment Group has numerous investments in innovative food-tech companies. They are developing breakthrough alternatives to all animal-based food products, with a particular focus on alternatives to meat, fish and dairy. For a happier, better and more sustainable planet.
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