This happened exactly 10 years ago! I remeber getting a call at 5 AM from @djkhaled & @French Montana to shoot this video at 8 am ⏰ J. Cole was rising quickly as one of the best new rappers in hip-hop! I knew this opportunity to work with a future legend was once in a lifetime so I booked a studio, asked my best friends for a ride and made it happen! 🎯 Moral of the story: You miss 100% of the shots you don’t take in life! #JCole #FrenchMontana #DjKhaled #RickRoss