Giulia Zecchini X Club71 Giulia is an inspiring woman. She has many passions and pursues them all with an energy and enthusiasm that is contagious. Sport has shaped her life. She played pro-basketball in Italy before coming to the UK to study, using basketball to build herself a community away from home. Her career has taken her through Premier League football, F1, and FIBA EuroLeague Women. She currently works in e-sports as Commercial Strategy Lead of FACEIT, and in her spare time, is a sneaker influencer and co-founder of Sneaker Sisterhood. Passionate about female empowerment, diversity, sport, culture, and brand engagement, Giulia gives a powerful interview where she talks about the formation of Sneaker Sisterhood, her mission to help brands diversify their methods of engagement with the communities they serve, the benefit of engaging with sports outside of your own community, and her advice on building a life around your interests. A must-watch for anyone interested in sports and brand culture. Full interview in Club71 Issue 01, link in bio. #sneakersisterhood #faceit #sneakerculture #euroleaguewomen #inspirationalwomen #womeninsport #brandengagement