The transformation of fall brings a new treasure to The Alchemist’s Garden, Gucci’s collection of luxury fragrances: A Reason To Love. Capturing luminosity and intensity through a Damascena Rose and Oud composition, the new Eau de Parfum is the latest fragrance to join the customizable collection of eaux de parfum, acque profumate (scented waters) and perfumed oils. Creative Director: Alessandro Michele Photographer: Paulette Tavormina Art Direction: The Style Council Paris Discover the new fragrance via link in bio. #TheAlchemistsGarden @alessandro_michele @paulettetavormina @thestylecouncilparis #AlessandroMichele #PauletteTavormina #GucciBeauty