New narratives require new narrative systems. And Hollywood needs systemic change. We started MARGINAL with an eye toward what a new kind of studio would look like if you started from scratch – in 2025. While we have publicly been building the creative pipeline (movies, tv, animation, audio), we have quietly and privately been building the technical infrastructure. Today, we announce a major leap forward to accelerate our technology ambitions, our first acquisition: FRESNO. Fresno is a Social Capital backed startup, founded and led by Robert Goldberg. Fresno is the leader in applying machine learning, data sciences, and consumer insights against billions of nodes of data - specifically tailored to the sourcing, development, evaluation, distribution and targeted marketing of premium content. Stay tuned for more as we continue our journey to disrupt the traditional entertainment industries.