It's been another very busy week in the world of social (even whilst continuing to ignore what's happening at Twitter), here are the 6 updates you need to know. Here are the six social media updates you need to know and how they’ll impact your business, summarised within 90-seconds. 💰 YouTube Shorts begins rolling our product tags in the push towards social commerce 🎼 You can now add up to 60-seconds worth of music to your YouTube Shorts creations 👩‍💻 TikTok rolls out a new Audience Insights tool 🔍 TikTok continues to improve search-based discovery (keywords in our social content are crucial) 👋 Facebook introduces new prompts to help drive Group interaction 🎉 LinkedIn rolls out new ad formats, including promoting employees posts (I see this as a big enabler of employee advocacy initiatives) #socialmedia #socialmediamarketing #marketing #smallbusiness