It’s Feature Friday! And we caught up with powerhouse Grace Segundo @gracesegundo, Founder of Parks and Wreck specializing in Artist Development, Branding, Marketing & Digital Strategy. Grace ‘stumbled’ into music while in school as an avid concert goer who was making her own fan merch, she landed an internship @emirecords. She went on to @capitolmusic executing digital marketing campaigns for artists like @samsmith @jlo @therealmaryjblige @torikelly and many others. She then wanted to ‘work directly with artists in all aspects of their career, not just music’ which led her to @rocnation where they were looking for a digital lead for “one of their superstar artists” who happened to be @badgirlriri - yup! Grace oversaw socials for @fentybeauty @savagefenty from the start and says “ Rih is one of the most inspiring, badass and caring people I never even dreamed I’d get to work with”. These days she’s running her own company and working closely with @arianagrande on @r.e.m.beauty 🖊️ @emelyn.o #featurefriday #dopeasians