“How I transformed this babe into a sassy Platinum Blonde ❤️!” - Joico Global Artistic Director of Haircolor, Laura Gibson #JoicoPartner @lgibsoncolorist‘s #Joico Formula: Pre Treatment: Defy Damage ProSeries 1: Bond-Protecting Color Optimizer Spray #defydamage Formula 1 (Lightener): Blonde Life Lightening Powder with 5 Volume LumiShine Developer #blondelife Formula 2 (Gloss): Blonde Life Demi Gloss 8N with 5 Volume Blonde Life Coconut Oil Developer