Rare Beauty has one of the best social media strategies out of any beauty brand out there! 💄✨ They are specifically killing it on Tiktok! From their influencer events to promote new products, to using influencer marketing to showcase the products & spread the word, to Selena Gomez taking time to meet with the influencers who come to her events 1-on-1. Brands, take notes! 📝 P.S. What brand do you want me to cover next?! #rarebeauty #marketingstrategy #selenagomez #rarebeautymakeup #beautymarketing #beautybrands #socialmediamarketing #influencermarketing #tiktoktipsandtricks #tiktokmarketing #marketingtok #greenscreen